“Federico Babina’s Latest Illustration Series: Iconic Designer Lamps Reimagined as Animals”

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Zoologist Federico Babina brings an innovative twist to the world of design with his latest series, ZOOLAMP. By transforming 20 iconic designer lamps into imaginative animal creatures, Babina challenges our perception and encourages us to think creatively.

In this project, Babina taps into the concept of Pareidolia, which is our natural tendency to find patterns and recognize familiar shapes in random objects. By breathing life into the lamps and giving them distinctive personalities and expressions, he invites viewers to explore the hidden connections in everyday objects.

The illustrations in ZOOLAMP serve as a playful yet profound exploration of design and animal form. By recognizing the distinctive volumes, colors, and shapes of the lamps, Babina creates a luminous zoo where design elements come alive in unexpected ways.

Through this series, Babina encourages the development of “elastic thinking,” which involves the ability to see beyond the rational and discover the extraordinary within the ordinary. The artworks invite us to question what we see and imagine what could be, allowing us to see the potential for beauty and creativity in everything around us.

Overall, ZOOLAMP is a visual feast that challenges our perception and encourages us to think outside the box. By recognizing the hidden creatures behind the colors and shapes of familiar objects, Babina reminds us that inspiration can be found in the most unexpected places.

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